"Fourth Wall Studios' site currently features a video trailer for Cathedral, one of two mobile games the company has in development. If the trailer is any indication of gameplay, Cathedral aims to combine the RIDES platform with ELSEWARE, the company's forthcoming platform for augmented reality storytelling." ~ ARGnet.
In contrast to virtual reality in which you enter an artificially simulated environment, augmented reality enhances or even transforms real-world objects and environments.
In session 5, we'll probe the emergence of augmented reality as a tool to use in transmedia storytelling.
Images or sounds popping out of children's books are generated via augmented reality technology. With the widespread adoption of smart phones, augmented reality applications can allow a user to point the phone at a geographic landmark and discover more information. For example, if you point the phone at a mountain, you can access information about wildlife, fauna, elevation, etc.
An augmented reality application on your phone uses motion sensors, GPS and a digital compass to pinpoint where you're directing the phone.
For storytelling and gaming purposes, you can transform the ordinary real world into a story world with a phone.
See the stunning "Cathedral" trailer from Elan Lee and Jim Stewartson's Fourth Wall Studios as an example of transmedia storytelling with augmented reality."
Formats
Circa 1948 App (Walkthrough) - Enter the shadows of Vancouver, BC, circa 1948, through this immersive interactive art app for iPad and iPhone. Co-created by internationally renowned artist Stan Douglas and the award-winning NFB Digital Studio in Vancouver. Produced by the National Film Board of Canada.
Cathedral (trailer) - RIDES tv
Videos
Storytelling with Transmedia and Augmented Reality - Fourth Wall Studios
Augmented Reality - the 8th Mass Medium: Tomi Ahonen - TEDxMongKok
Jennifer Myers- Augmented Reality - TEDx TheWoodlands 2011
Jim Stewartson Interview - Emmy Winning Fourth Wall Studios
Elan Lee Interview - Emmy Winning Fourth Wall Studios
Elan Lee - TEDxSeattle - April 2010
Articles, Websites, Blogs and Books
Digital Storytelling with Augmented Reality - The Book is Just the Beginning
Tell me a story: augmented reality technology in museums - Guardian Culture Professionals Network
History Channel's "Vikings" Come to Life with Augmented Reality - CBS Outdoor
Think Oculus Rift is Immersive? Try This Augmented Reality Experience - Mashable May 2014
How augmented reality builds bridge between games and children's books - Guardian Technology
Handbook of Augmented Reality- Furht, Borko (Ed.), 2011
Augmented Reality: An Emerging Technologies Guide to AR - Greg Kipper and Joseph Rampolla
Augmented Reality Just Beginning to Change How We Interact With the Real World - Wired November 2013
Storytelling 2.0: Open your books to augmented reality - NewScientist 2010
ARIS is a user-friendly, open-source platform for creating and playing mobile games, tours and interactive stories. - Using GPS and QR Codes, ARIS players experience a hybrid world of virtual interactive characters, items, and media placed in physical space.

